Job Opportunity: Yorkton Short Film Fest

Job Advertisment

Media Relations Person - Yorkton Short Film & Video Festival

The Festival is looking for a media relations person for a term position, December 18, 2006 through July20, 2007.

The criteria for qualifying is the candidate must have graduated from their field of study(journalism/public relations/marketing/media studies) and have not made the transition to full time work in their field of study.

JOB SUMMARY:

Under supervision of the Executive Director, manage the public relations activities of the Yorkton Short Film & Video Festival. Maintain positive relations with the public, the press, and electronic media.

Assist in creation of all publications, press and media communications, calendars, special promotions, and general information on related activities and events. Assist in development of current media database, by researching new and existing contacts.

Develop an ongoing media strategy for the Festival.

Develop a national campaign for the Festivals 60th Anniversary celebrations.

Prepare and disseminate press materials.

Miscellaneous job-related duties as assigned

Development of current media database, by researching new and existing contacts.

Assist in promotion campaigns for the Yorkton Short Film & Video Festival.

Assist in creation of press materials.

Prepare and disseminate press kits through mailings and e-blasts.

Assist in arrangements of interviews and escort Festival guests.



DUTIES AND RESPONSIBILITIES:

1. Develops and maintains a comprehensive list of press, media, and community communication mediums; writes, produces, and distributes press kits, feature stories, calendar listings, public service announcements (psas), and other items for all sponsored events.

2. Conducts media relations efforts; establishes and maintains contacts with key media personnel; develops and implements press conferences, photo sessions, and press/media events.

3. Assists in the development of and manages production and delivery of publications, including season brochures, flyers, posters, direct mail promotions, calendars, and other marketing support materials; writes, designs, and produces materials as required.

4. Assists in the development and implementation of a variety of special events and promotional activities.

5. Assists with sales and market analysis of public relations programs.

6. Performs miscellaneous job-related duties as assigned.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

1. Knowledge of public relations, communication principles, media, direct mail, and marketing techniques.

2. Knowledge of publishing procedures and requirements, including desktop publishing.

3. Ability to plan, organize, and coordinate media activities and promotional events.

4. Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse community.

5. Ability to create, compose, and edit written materials.

DISTINGUISHING CHARACTERISTICS:

Position requires:

a) Writing, producing and distributing media including press kits, feature stories, and public service announcements;

b) developing and maintaining a comprehensive list of press and community communication mediums;

c) conducting media relations efforts including establishing and maintaining contacts with key media personnel; and

d) developing and managing a promotional display and signage program.



SPECIFIC DELIVERABLES:

1. Media Plan & Strategy for the 2007 Yorkton Short Film & Video Festival.

2. Develop Media Kit for the 2007 Yorkton Short Film & Video Festival.

3. Develop a comprehensive list of press, media, and community communication mediums.

4. Writing and distribution of 20 to 30 media releases for the 2007 Yorkton Short Film & Video Festival.

5. Develop National Campaign for 60th Anniversary Celebrations



For more information please contact Fay Kowal, Executive Director

(306) 782-7077 or director@yorktonshortfilm.org